ACAshok ChaturvediChairman & Managing Director▾

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Customers & CPG Accounts 360

Per-account intelligence on the named CPG book — health, cash, whitespace and the next move for sales, key-account management and credit.

UFlex Limited · FY26 (Mar'26, audited consolidated anchor)

India's largest multinational flexible-packaging & solutions company

12,000 employees · 14 plants & units · 9 plant countries

▲ Executive read· the answer, then the moves

₹2,255 Cr of cross-sell whitespace sits across 12 accounts on ₹15,401 Cr of revenue, while 1 account book (₹3,121 Cr — the spread-driven converters & third-party chips trade) is flagged high-churn. Defend the price-sensitive commodity book first, then attach the value-added lines — Asepto, holography and specialty / PCR films — where the account expands fastest.

4 of 4 headline metrics improving vs prior · still off target: CPG Account Net Revenue Retention 104.0% vs 108.0%, Value-Added & Converting Revenue ₹5,069 Cr vs ₹6,200 Cr, Value-Added & Converting Mix 33.0% vs 40.0%

Do now — ranked by urgency

1
Defend the high-churn commodity bookAct now
Why it matters
1 account book at high churn risk puts ₹3,121 Cr of revenue in play — the spread-driven chips & commodity-films trade churns on price when BOPET spreads move.
What's driving it
1 of 12 accounts flagged High churn
₹3,121 Cr revenue exposed
FYI
Portfolio revenue ₹15,401 Cr; 7 live account signals tracked
Owner: Key-Account / KAM
Open programs →▤ open at-risk programs
2
₹85 Cr of contracts at risk — Q3 FY27Act now
Why it matters
Each lost contract is value-added & converting revenue — the sticky book that carries the films cycle.
What's driving it
renewal window Q3 FY27
Signal: Contract risk
FYI
Of ₹610 Cr of CPG & converting contracts up for renewal in Q3 FY27, ₹85 Cr is at risk of non-repeat.
Owner: VP — Key CPG Accounts & Order Desk
Act →▤ open the at-risk contracts
3
₹95 Cr of contracts at risk — Q1 FY28Act now
Why it matters
Each lost contract is value-added & converting revenue — the sticky book that carries the films cycle.
What's driving it
renewal window Q1 FY28
Signal: Contract risk
FYI
Of ₹640 Cr of CPG & converting contracts up for renewal in Q1 FY28, ₹95 Cr is at risk of non-repeat.
Owner: VP — Key CPG Accounts & Order Desk
Act →▤ open the at-risk contracts
4
₹70 Cr of contracts at risk — Q2 FY27Watch
Why it matters
Each lost contract is value-added & converting revenue — the sticky book that carries the films cycle.
What's driving it
renewal window Q2 FY27
Signal: Contract risk
FYI
Of ₹550 Cr of CPG & converting contracts up for renewal in Q2 FY27, ₹70 Cr is at risk of non-repeat.
Owner: VP — Key CPG Accounts & Order Desk
Act →▤ open the at-risk contracts

🌍 Global films network (9 countries)Step 2 of 6 · CPG, converter & third-party chip accounts◀ Orders & Demand 360 Order / Tender 360 ▶All journeys

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↗ Where this connects — act / drill across

🧩Customer Master· the golden record & terms 🔁Value-Added & Programs 360· programs & repeat orders 🧾Order / Tender 360· quote the cross-sell 💵Cash 360· the account's DSO & AR

● LiveBuilt forVP — Key CPG Accounts· where to cross-sell nextKey-Account / KAM· program & renewal playsCredit · Collections· who to chase or hold

Pick an account — the company-cited CPG names (P&G, PepsiCo, Nestlé, Amul…) plus the overseas-films and chips books — for a one-page profile that turns the data into a move: a cross-sell play for sales (aseptic attach, holography, specialty films), an expansion/renewal plan for key-account management, and a collect-or-hold call for credit — each benchmarked against the portfolio.

Data backing: customer · opportunity · signal · kpi (repeat-order/DSO/GM peer benchmarks)

Select an account

Global CPGs — overseas films (150+ countries)

Cross-sell now

Global account · Industrial, Pet-food & Others

Customer health

churnMedium

Financials

Revenue

₹6,180 Cr

Value-added

₹480 Cr

8% value-added

Order book

₹900 Cr

Gross margin

36%

-6.6 vs peer

Repeat-order

102%

-4 vs peer

Whitespace

₹640 Cr

cross-sell attach

Cash & credit

DSO

96d

+17 vs peer

Aged AR

₹610 Cr

modeled >60d

Churn risk

Medium

Signals & pipeline

No external signal on file.

Open: High-barrier Alox films program — Americas premium brands — ₹380 Cr · Proposal @ 60% · signal-driven

Next best action · by stakeholder

Sales / CMO

Cross-sell into ₹640 Cr of account whitespace — Industrial, Pet-food & Others account already at 8% value-added; attach the missing line (Asepto aseptic packs, holography & security, or specialty / PCR films).

Key-Account / KAM

Repeat-order 102% is 4 below peer — build a business-review plan to grow the relationship before renewal.

Credit / Collections

Collections sprint — DSO 96d runs 17d over peer; clear the ₹610 Cr aged balance.

Exhibit 1

All accounts · one decision each

12 named accounts & books · ₹15,401 Cr revenue · ₹2,255 Cr of cross-sell whitespace · 1 at churn risk.

Account	End-market	Revenue	Value-added	Repeat-order	DSO	Whitespace	Health	Verdict
Global CPGs — overseas films (150+ countries)	Industrial, Pet-food & Others	₹6,180 Cr	₹480 Cr	102%	96d	₹640 Cr	80	Cross-sell
Converters & third-party chips	Third-party PET chips & films trade	₹3,121 Cr	₹119 Cr	98%	105d	₹180 Cr	68	Defend
PepsiCo	Food & Snacks FMCG	₹850 Cr	₹620 Cr	107%	78d	₹220 Cr	90	Cross-sell
P&G	Personal Care & Home	₹780 Cr	₹540 Cr	106%	80d	₹190 Cr	89	Cross-sell
Nestlé	Food & Snacks FMCG	₹760 Cr	₹560 Cr	108%	76d	₹200 Cr	91	Cross-sell
Coca-Cola	Beverages & Dairy (aseptic)	₹700 Cr	₹520 Cr	109%	74d	₹160 Cr	88	Cross-sell
Amul	Beverages & Dairy (aseptic)	₹620 Cr	₹540 Cr	111%	62d	₹150 Cr	92	Cross-sell
Mondelēz	Food & Snacks FMCG	₹620 Cr	₹420 Cr	105%	82d	₹120 Cr	84	Cross-sell
Britannia	Food & Snacks FMCG	₹540 Cr	₹400 Cr	106%	70d	₹110 Cr	87	Cross-sell
Tata Consumer	Beverages & Dairy (aseptic)	₹480 Cr	₹330 Cr	107%	72d	₹95 Cr	86	Maintain
Haldiram's	Food & Snacks FMCG	₹420 Cr	₹300 Cr	110%	66d	₹100 Cr	88	Cross-sell
L'Oréal	Personal Care & Home	₹330 Cr	₹240 Cr	108%	84d	₹90 Cr	83	Grow